4 Bankart Street
Raglan

Postal address: PO Box 158, Raglan

Phone: (+64) 7 825 7165

Fax: (+64) 7 825 7486

Email: rwg@cvm.co.nz

Website: www.cvm.co.nz

Rodger Gallagher

Date established: 1996
Personnel: Execs 3
Number of Market Research Society members: 1 full

We are a management consultancy that works with our clients on projects to achieve maximum customer, people, and business impact using the customer value management approach.

Leading businesses are using a business planning and analysis approach called Customer Value Management. Techniques like customer value analysis, economic value analysis, customer satisfaction surveys, business process concept innovation and process design criteria identification are the tools used in Customer Value Management.

Major components of the Customer Value approach are the whole market, customer, employee, and internal service surveys. These surveys provide the data for econometric analysis that provides information for managers to enhance the focus in their businesses. Customer Value Management consultants work with their clients and market research professionals to ensure that research is developed and implemented so that it can be used by businesses who have adopted the Customer Value approach.

Rodger Gallagher BE

Rodger is one of the leading experts in applying customer value management, service measurement, and business process innovation. He led many of the change management projects that allowed Telecom New Zealand to change from a government department to a world class company. His clients include companies in the Packaging, Communication, Building Products, Health Care, Finance and Insurance industries in the United Kingdom, Italy, United States, Australia, Switzerland and New Zealand.

Ray Kordupleski BS MBA

Ray is the world expert on the practical application of Customer Value Management techniques. He works in the US, Canada, Finland, UK, Brazil, Hong Kong, China, Taiwan, Australia and New Zealand with companies like Whirlpool, Chase Manhattan Bank, Disney World, Telecom New Zealand, and the ANZ Banking Group.

Full: Rodger Gallagher